TISSOT NBA
As part of the full campaign launch for Tissot's NBA Supersport Watch, this multidisciplinary film brought to life the pulse and drama of the 24-second shot clock through a dynamic blend of 2D and 3D animation, archival NBA footage, and live-action sequences. Celebrating icons like Tony Parker, Sabrina Ionescu, and Damian Lillard, the film unveils the new watch alongside a Tissot × NBA shot-clock design, capturing the tension, elation, and rhythm of basketball in a visually compelling and emotionally resonant piece